Starbucks economics. Why Starbucks has a better, cheaper coffee that it keeps a secret.
S Anand
Technology, business and fun
Starbucks economics. Why Starbucks has a better, cheaper coffee that it keeps a secret.
This was so damn interesting!
“The more market power firms have, the less attractive they make the cheaper products.” I can think of N Marketeers in India doing this !
Interesting to compare this with the Bottom of the Pyramid concept of CKP.