Author name: S Anand

There are more Bollywood actors in Hollywood. Some are even turning down Hollywood roles.

So we wondered: How easily can a Bollywood actor connect to a Hollywood actor?

As part of the Oct 2019 Gramener data story hackathon, Anand, Kishore, and Niyas created a Jolie No 1 — a data video where Govinda announces (in our imagination) that he will act with Angelina Jolie in Jolie No 1, but declines to comment on who introduced them.

We picked a theme first

The hackathon theme was “movies”. We explored 5 themes:

1. Who acts most in cameo roles, and what’s the impact on revenue? (Based on The Numbers)
2. Which actors acted often together? (Based on IMDb data)
3. Which movies become hits on TV? (Based on BARC TV data)
4. What is the social network of actors in individual movies (https://www.xkcd.com/657/)
5. Correlation of TV series actors and their revenues

We explored insights next

We picked the first two themes because we liked them.

1. Cameo appearances

Some observations were:

• Stan Lee starred in 45 cameo roles. No one even comes close. Some roles are:
  • A school bus driver in Avengers: Infinity War (2018)
  • A strip club DJ in Deadpool (2016)
  • A hot-dog vendor in X-Men (1995)
• Jay Leno (25) and Larry King (21) follow, mostly starring as themselves
• Alfred Hitchcock (16) has famous cameo appearances in most of his films, such as:
  • Man mailing letter in Suspicion (1941)
  • Man winding the clock in Rear Window (1954)
  • Man walking the docs in The Birds (1963)

We didn’t have inflation-adjusted box-office revenues, so we couldn’t compare the revenues.

2. Which actors acted often together

Some observations were:

• Top hero-heroine combo:
  • Overall: Prem Nazir & Jayabharati
  • Hollywood: Billy Dee & Mike Horner (pornstars)
  • Tollywood: Krishna Ghattamaneni & Jaya Prada
  • Bollywood: Jeetendra & Rekha
• Top male combo: Sivaji Ganesan & Nagesh (more recently, Senthil & Goundamani)
• Top female combination: Lalitha & Padmini
• Top pair of:
  • Shah Rukh Khan: Rani Mukherji
  • Amitabh Bachchan: Hema Malini
  • Kamal Haasan: Sridevi
  • Rajinikanth: Sridevi
  • Sridevi: Krishna Ghattamaneni
  • Chiranjeevi: Vijayshanti
  • Dev Anand: Madhubala

The observations focus on Bollywood and Hollywood (because of our familiarity) — but there are number of insights on Japanese and French films too.

We decided to go with this theme because it offered multiple storylines:

• Some actors pair up with each other, e.g. Gemini – Savithri
• Some actors have a big “following” e.g. Rajinikanth, Kamal Hassan, Jitendra have acted most with Sridevi
• Some actors form cliques — working only with each other
• Often, comedians are the bridge between cliques
• It’s interesting to see how actors from one clique can connect to another

Creating the storyline

When exploring of actors’ connections, we found a clearly delineated network structure.

The group of densely clustered actors is the Bollywood-Tollywood-Mollywood-Kollywood nexus. It appears disconnected from the Hollywood cluster. (We excluded anyone who hadn’t acted together in at least 4 films.)

The data was created using this Jupyter notebook.

We realized that it’s tough for someone in Bollywood to connect to Hollywood. Maybe that could be the plot? For example, what if Amitabh Bachchan wants to act with Metryl Streep?

But this isn’t an interesting story. So we asked:

• Who is the most desirable heroine in Hollywood? Our guess was Angelina Jolie
• Who would make funny co-actor? We toggled between Rajanikanth, Brahmanandam, and finally picked Govinda.

The plot summary was: Govinda wants to act with Angelina Jolie. Who can connect them?

The analysis is in this Jupyter notebook.

Write the screenplay

The morning of the hackathon was spent finalizing the screenplay and dialogues, written on Dropbox Paper.

CUT TO:
    - Video of Govinda "declining James Cameron's Avatar" on Aap Ki Adalat
    - Niyas: On July 29, 2019, Govinda announces he declined a role in Avatar.
    - Video: https://youtu.be/NyFF18a7e-Y
    - Picture: https://twitter.com/mohan_rajkeshav/status/1156148768049262592

CUT TO:
    - Visual: Show an interview video of Govinda and of Angelina
    - Niyas: Today, he announced his next film with Angelina Jolie.
             A “close friend” connected them, but didn't say who.
    - Kishore: Who is this close friend? Why is he not naming them?
    - Video: https://youtu.be/NyFF18a7e-Y (Govinda)
    - Video: https://youtu.be/JNrH1W7aKc8 (Angelina)

CUT TO:
    - Visual: Show the top 8 heroines Govinda has acted with.
              Visualize this data with animation.
              One option is to have Govinda’s pic in the center,
              and have each of these 9 heroine’s images appear around him
              as a circle, with the number of pictures in a link.
              Or as the inverse link distance (e.g. 11 is closest)

    11 Neelam Kothari
    10 Kimi Katkar
    10 Karisma Kapoor
     9 Raveena Tandon
     9 Farha Naaz
     8 Juhi Chawla
     6 Anita Raj
     6 Mandakini
     5 Shilpa Shetty Kundra

    - Niyas: Maybe it’s because it’s one of his heroines?
             He’s mostly acted with Neelam, Kimi and Karishma.
             But none of them has acted with any Hollywood actor.

MORPH TO: 
    - Visual: Add these actors with pics to the same visual,
              but clearly differentiated by gender. Also add their names.

    22 Shakti Kapoor
    18 Kader Khan
    13 Gulshan Grover
     9 Anupam Kher
     8 Dharmendra
     7 Johnny Lever
     6 Sadashiv Amrapurkar
     6 Vikas Anand
     6 Sanjay Dutt
     6 Prem Chopra
     6 Asrani

    - Kishore: So maybe this “close friend” is a male actor?
    - Niyas: He’s acted with Gulshan Grover, Kader Khan and Shakti Kapoor a lot.
    - Kishore: Shakti Kapoor is practically his boyfriend!

MORPH TO:
    - Visual: Zoom into Gulshan Grover and Anupam Kher.
              Build a network of film posters around them
              with their Hollywood films (max 2-4)
        - Anupam Kher
            - Bend It Like Beckham
            - Lust & Caution
            - Silver Linings Playbook
            - A Family Man
        - Gulshan Grover
            - Prisoners of the Sun
            - The Second Jungle Book
            - Marigold
            - Monsoon
    - Niyas: Gulshan Grover and Anupam Kher have acted in a number of Hollywood films
    - Kishore: But have they acted with Angelina Jolie?
    - Niyas: No, never with Angelina Jolie.
    - Kishore: But what if any of them connected him to someone who connected him to Angelina?

CUT TO:
    - Visual: Show Angelina Jolie with ~100 actors around her. Highlight the following:
        - Jack Black, 3
        - Dustin Hoffman, 3
        - Giovanni Ribisi, 2
        - Robert De Niro, 2
        - Brad Pitt, 2
        - Elle Fanning, 2
        - Bryan Cranston, 2
        - 92 other actors with only 1 film each
        - Highlight Irrfan Khan — A Mighty Heart
    - Niyas: Angelina Jolie has acted with less than 100 actors.
             Dustin Hoffman and Jack Black, mostly.
             Only one of them is an Indian actor: Irrfan Khan

MORPH TO:
    - Visual: Expand the connection between Angelina and Irrfan
    - Kishore: So, Govinda needs to connect to Irrfan Khan somehow.

MORPH TO:
    - Visual: Connect Govinda to Irrfan Khan via
        - Gulshan Grover via Knock Out
        - Sanjay Dutt via Knock Out
        - Tabu via Saajan Chale Sasural, Dil Ne Phir Yaad Kiya (and 2 others)    
    - Niyas: That should be easy.
             Gulshan Grover and Irrfan Khan have acted together in Knock Out.
             So has Sanjay Dutt.
             But Tabu will be a better option. Govinda and Irrfan Khan have acted with her in 4 movies each.

MORPH TO:
    - Visual: Show path from Govinda to Tabu to Irrfan to Angelina.
    - Kishore: Then, Govinda must have connected to Tabu
               who introduced him to Irrfan Khan,
               who in turn connected him with Angelina Jolie.

Create the video

Anand and Niyas created the visuals on PowerPoint, collaborating on Dropbox.

This is the first version of the presentation. It uses morph transitions extensively.

Niyas and Kishore recorded the audio in two parts on their phone, shared it with Anand via WhatsApp.

We integrated these using the Windows 10 video editor. It’s simple, but now powerful. For our use, simplicity was more important.

The process took 6 hours (from 8 am to 2 pm).

• Writing the screenplay and dialogues: 1.5 hours
• Creating the presentation: 2 hours
• Recording the audio: 1 hour
• Integrating into the video: 1.5 hours

At the last minute, we picked the title “Jolie No. 1” as a parody of Govinda’s No. 1 film series).

We published this on Google Drive, and then on YouTube.

Ganes and I created a data movie on speed-cubing records as part of a Gramener hackathon.

Here’s a video of us talking about how we created it.

Anand: We picked the Rubik’s cube story for this hackathon. Tell me more about how this excited you.

Ganes: Since my son started solving the Rubik’s cube a few months back, I’ve been fascinated with these competitions. I still don’t know how to solve it, but I like watching it.

Anand: But he does?

Ganes: Yeah, he does. So, in the competitions, I’ve seen kids solving the Rubik’s cube in under 10 seconds. So that was the first source of amazement. I’ve seen kids doing it with one hand, blindfolded. I first couldn’t believe it. Doing it with their legs. So that got me really interested.

When we were talking about this, and I was sharing my amazement, we were talking about the hackathon and the conversations kind of merged. So that, I think, the curiosity around it led to picking this as the story.

Anand: And what was the next step?

Ganes: I have always seen the World Cube Association publishing these records. Their website is great. So I thought maybe we could scrape from that, and that’s when I start looking at the website and the competitions we can pick. and then I stumbled on the export feature where they have multiple formats neatly curated that you can take and directly start the analysis.

Anand: Which was actually a big factor in deciding to go for this. Big data set. Very rich, interesting possibilities.

Ganes: So we had had some five or six ideas. This immediately shot up to the top. So after we got the idea, you kind of took over. I think after I mentioned that all these formats were available, it got you excited. So what did you do after that?

Anand: Then it became a question of what all interesting things we can find. It’s almost an exploratory data analysis, but my approach to EDA (exploratory data analysis) is: let’s formulate the hypotheses and then validate, and see if there Is an interesting story behind it.

So it begins with, for instance, the speed at which records have been broken. Today, it’s at 3½ seconds. We know that. But how fast did it fall? Or: what’s the spread of solving-speed for somebody who solves it fast? Does the same person solve it really fast sometimes and really slow sometimes? Is there a movement in their average? You said, “Let’s see how much longer it takes to solve bigger cubes.” Nikhil was going to take the demographics of solvers and see how they’re spread out. There are definitely a lot of Chinese solves in the spread. So, the thing was, let’s look at possible ideas that could lead to an interesting answer, and then validate those.

Ganes: It was almost like “What would we be interested in finding out” and not necessarily like looking at the column of data.

Anand: Yes. And that I think is important, because, from the data, there may be some ideas. But after absorbing it, knowing what’s interesting is what should drive the story.

Ganes: Right. Yeah. So that was a good starting point. We listed all of these on the board. Then, what did you do next?

Anand: Then it’s about proving these. So, we know here are some possible interesting stories, and let us explore and validate whether these are, in fact, interesting, or can be turned into something interesting. So, when I looked at the speed at which records were broken, for instance, I thought that would be an interesting story. But it wasn’t. It was just getting broken at a steadily successive pace.

But something that I did not expect emerged, which is that Wusheng Du, who holds the world record, is not the person who was there in the records consistently. In fact, Felix Zemdegs has been the consistent winner for the last 10 years and is the only cubing champion who’s won the WCA twice. So, that was something that emerged from doing the analysis. So, that has the ability, therefore, of both proving what we’re looking to prove (or disproving), and also coming up with new stuff that we can choose to incorporate into the story.

Ganes: Almost like starting with a business hypothesis, or what, in the enterprise world, the business wants to know, and then once you get into the data, the data is revealing a few interesting insights, and then you kind of marry both. Looks just like that.

Anand: Exactly. Exactly.

Ganes: So, we identified the insights. And then, the target here was to come up with a 2 minute video. So how did you plan from insights to the video.

Anand: So, one of my cousins is a director, and she tried explaining to me the concept of a screenplay. I never really understood it, even though I’ve read a number of screenplays. So, in the last hackathon, when I was creating a (data) movie, that’s when I realised: as I started writing what I want to shoot (because it requires a whole lot of planning), I was effectively writing a screenplay.

The steps are, basically, you have to decide what are the frames or the sequences you want to shoot. So, one sequence was: we want to introduce this Rubik’s cube win. Another sequence was: we want to show how quickly different types of cubes can be solved, etc.

So, for each of these, what I do is: create a storyline that has the following structure. One: what is the message I want people to take away from that.

Ganes: The headline from there.

Anand: Exactly.

And then, in order to do that, what are the words I would narrate on top of it? That literally forms the dialogue. The third thing is, what are the visuals that prove the dialogue. That I structure in the form of a video. The fourth thing is the transition — from one video to another, or from one sequence to another, how do I flow. These are the 4 things that I captured.

When I write down the full dialogue. I speak it out, put in a timer, and then say “OK, this took 10 seconds, this took 15 seconds, this took 14 seconds” and so on.

Then comes the process of recording (the audio). Assembling the visuals, yes, but timing it and sequencing it based on the recording is pretty critical. So, actually, I wanted your voice – it’s better. And initially, I wanted you to do the recording, but because you were busy in the Dell workshop, I had to do the recording to make sure that I get the timing. Then you re-recorded post that.

That recording makes a huge difference. The audio quality on my iPhone is better than the laptop. I transfer it via Dropbox on to the system.

Ganes: Were there some issues because you have some insights and you have a certain sequence, but it may not add up to 2 minutes. Or, there might be something which will just not flow. How do you correct those issues?

Anand: I found that I consistently underestimate (the time). I thought that we only have material for 1½ minutes, but I knew at that point that invariably, because of this bloat, it will somehow add up to 2 minutes. Which is exactly what happened. It moved to 2 minutes 4 seconds.

Ganes: Yes. Exactly. Yeah.

Anand: So, once you’ve done it once or twice, that amount of correction is there. It’s in fact a whole lot easier to control a video than something as crazy as a (software) program, for instance. The estimation error in programming is much higher than this.

The good part is that post production or editing can take care of a lot of stuff. That 2-minute video can be cut to 1½ if required.

Ganes: Yeah, it can be improved, but my biggest fear is: after recording, the post production is a nightmare. It takes hours and hours of effort. A five-minute video, to post, probably takes 2 hours.

Anand: That is true.

Ganes: How do you go about it? After having these audio clippings, videos and images, how do you stitch all together into a video?

Anand: My workflow is on PowerPoint, mostly, and then on Windows Video Editor. And then you introduced iMovie into the mix.

PowerPoint makes it fairly simple. I can put in an audio in the background. I can handle the animations. It’s not a great tool at all, but it’s a tool I’m very familiar with. So, my workflow is: one slide is one shot or one headline in the storyline. Then I record the video independently or download it from YouTube, put it in the background or wherever. Create all the visuals, create the animations around it, put it there. At this point, the raw material is in. Then I insert the audio and let it play the background for that particular slide. Then I time the animation to the audio.

This is a slow process because PowerPoint doesn’t have the right tools. So I play the audio till that point and then set the animation. Then I start from the beginning again, play the audio to the next point, and then set that animation. Which takes a long duration. But once that’s sorted out, I play that full slide and it works out, I then go back and correct.

The good part is that the audio is the time keeper. I pre-recorded the audio. So I know that the entire duration is only going to be 1.8 minutes (and then towards the end we added a few more vidoes that took it to 2 minutes). So the audio keeps you in control, and if you synchronize everything to the audio, then it becomes easier.

Then I exported it into a video file from PowerPoint directly, and then did a little bit of post-processing, adding a background music and adding a few captions, mostly, on Windows Video Editor, and then gave it to you. Which was at around 9 o’clock or so. What did you do from 9 o’clock to 3 o’clock?

Ganes: So, the first thing — on the PowerPoint, I couldn’t believe that you’d done all this on PowerPoint. Yes, you’re taking the tool beyond the limit it was designed for.

I’ve been working with iMovie for a year, and I find it very powerful. For someone who doesn’t come from that background, it was very easy for me to pick up. I had the images and raw video footage for the different portions we were trying to introduce. I was able to split the audio that you recorded from the video, and then was able to record mine and add it. iMovie has these multiple streams you can insert and remove. I had one stream for my audio for my voice over. And there was this video which you had.

On top of that, I could overlay the pictures and other videos that I had towards the end — two videos playing side-by-side. So all of that was possible. and then I could also introduce background music at the very end. iMovie makes it very easy to move all of these things around. And even the synchronization issue which you told about, that’s much easier to resolve in iMovie.

So, all of this finally coming together, I think, at 3 o’clock… when I had all of this, at 3 o’clock I was hunting for the background music (laughs). I was playing all kinds of clips and finally I chose one. So that’s how we got the final YouTube video.

Anand: My lesson from this is: make sure you have a team member who has a Mac!

Ganes: Right, yeah. So let’s go back and look at our video and see what we can learn from it. Thank you!